A 16-year veteran of the agency business, Ron oversees and contributes to all creative that flows through the agency, ensuring that the work both meets high creative standards and is always strategically focused.
Prior to DJG, Ron was a Senior Copywriter with Tucker Knapp Integrated Marketing. His client experience includes Panasonic Factory Solutions Company, ISBA Mutual, Dean Specialty Foods, Dairy Management, Inc., Wellmark International, Berlin Packaging/Freund Container, and Spraying Systems Co.
His work has earned numerous awards including Mobius, DMA Echo, BMA ProComm, Silver Microphone, Audio Communicator, Print Communicator, Summit Creative, and Chicago BMA Tower, as well as receiving coverage on adweek.com.
On the business side, highlights include a trade show marketing campaign for Panasonic that contributed to a potential revenue of over $82 million, a direct mail campaign for Grain Processing Corporation that realized a 98% response rate, and a dealer sales incentive program for FreshLook® disposable contact lenses that exceeded the sales goal by 17%.
Before joining Tucker Knapp, Ron was employed by Leo Burnett and its sister company Starcom Media Services.
Ron holds a BA in Advertising from Michigan State University.
Not-for-Profit Society of Women Engineers Outsources Marketing Function to DJG
November 21, 2007
Chicago Prime Meat Market Selects DJG November 5, 2007
DJG Welcomes Hammer and Madderom
October 30, 2007